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VARIETY MAGAZINE: «Elvis Riboldi» Toon Series Lives in Javier Galán’s Hands

13 junio 2014
by Daniel Cerdà
Daniel Cerdà, Disney Channel, EDEBÉ, Elvis Riboldi, Jaume Copons, La Galera, MIFA Annecy 2014, Òscar Julve, Ramón Cabrera
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  • El proyecto de serie de animación «I, Elvis Riboldi» acaba de recibir un nuevo espaldarazo al conseguir el primer premio Disney Channel, al mejor proyecto de series de animación del MIFA Annecy 2014. Aquí tenéis una entrevista del  Magazine Variety a Javier Galán (Director creativo del proyecto) y a Iván Ajenjo (Productor Ejecutivo).
  • Spaniard Javier Galan is attached to direct animated TV series project “I, Elvis Riboldi,” set up at Barcelona-based outfit Edebe Audiovisual and co-produced by Zodiak Media Group’s Tele Images Prods in France. SEE MORE: Annecy Film Festival The project, currently in script development, has been selected by Annecy’s Intl. Animation Film Market (MIFA) to form part of its Creative Focus TV series/specials pitches. Structured as a 52×11 minute TV series, “I, Elvis Riboldi” will tell in terms of absurd and entertaining comedy the adventures of a hyperactive, impulsive, slightly destructive boy called Elvis. Aimed at children aged 8-12, toon production is based on same-title graphics novels collection, signed by Bono Bidari, a pseudonym jointly used by four Spanish longterm children authors: Ramon Cabrera, Daniel Cerda, Jaume Copons and Oscar Julve. Presented to the international market at October’s Mipcom, project is being developed by Edebe Audiovisual alongside three other Barcelona-based companies: Wuji House, Alla Kinda and Insome Studi. Announced February, the co-production deal with Tele Images sees this company handling “I, Elvis Riboldi’s” representation in French-speaking territories and assuming part of financing. A third international partner is in talks to joint the project. “’Elvis’ includes some narrative resources transferred from the books to the TV language such as direct talk to the camera or flashbacks, not often found in animated TV series,” said Ivan Agenjo, Edebe Audiovisual topper and TV series exec producer. Agenjo estimates screenwrite will be finished by September, coinciding with Cartoon Forum’s next edition, where a 2.30 minutes trailer will be unveiled. Producers aim to close project financing and kicking off production stage by mid-2015. TV series budget will range between €4 million ($5.4 million) and $8.2 million, depending on the countries were the production process will take place. One of Spain’s top publishers of children’s books, Edebe launched Edebe Audiovisual in 2006 to turn some of its properties into television series. The financing crisis, however, forced Edebe to shutting down its inhouse production studio in 2012. “I, Elvis Riboldi” marks Edebe Audiovisual’s first TV production attempt with its new structure, which sees the company focusing on project development and international exec production, sharing the intellectual property of the TV projects with its partners. “In times of financial uncertainty it’s very complicated to move projects forward. The logical solution is to ally with other companies with which you can complement. The Annecy selection suggest that our new philosophy is working,” Agenjo said. Variety-Edebe
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